Welcome Email Series

A welcome series turns a new signup into a clear introduction: what they joined, what they will receive and what to do next.

The practical framework

• Confirm the promise
• Deliver the promised resource
• Introduce the sender
• Set expectations
• Offer a useful next step

Keep the system coherent

Keep the series proportional to the relationship; not every signup needs a ten-email funnel.

If you need a platform for the workflow, start with the email marketing software guide or read our AWeber review.